cro
Prompts tagged with "cro"
Build a Conversion Test Log Your Team Learns From
Sets up a record of what you tested, what happened, and what you now believe — so wins get reused, losses aren't repeated, and the program compound...
Run a Usability Test on Five People
Gives you a complete moderated test — recruiting criteria, tasks, a script that avoids leading, what to watch for, and how to turn observations int...
Design a Pricing Page That Helps People Choose
Structures plans, comparison, and copy so a visitor can pick confidently instead of leaving to think about it — including how to handle the questio...
Use Social Proof That Actually Persuades
Chooses the right kind of proof for each doubt, places it where the doubt occurs, and strips out the generic badges and vague testimonials that rea...
Cut Friction Out of Your Checkout or Signup Flow
Reviews a multi-step flow end to end for the drop-off causes that research consistently identifies — surprise costs, forced accounts, length, and b...
Fix Your Mobile Experience Where It Actually Loses Money
Audits the specific mobile failures that cost conversions — speed on real devices, input and autofill friction, thumb reach, and interruption — rat...
Write the Above-the-Fold Value Proposition
Drafts and stress-tests the headline, subhead, and primary call to action that decide whether visitors stay — then gives you a five-second test to ...
Find the Objections Killing Your Conversions
Mines support tickets, sales calls, reviews, and exit surveys for the unspoken doubts stopping people, then maps each one to where it should be ans...
Do a Heuristic Conversion Walkthrough of Any Page
Reviews a page against the six things that decide whether visitors convert — relevance, clarity, value, friction, distraction, and anxiety — and re...
Read A/B Test Results Without Fooling Yourself
Interprets a finished test against the ways results mislead — peeking, novelty effects, segment mining, and metrics that moved for other reasons. U...
Write a Testable Hypothesis From Evidence
Converts a vague idea into a hypothesis with a stated cause, a predicted effect, a success metric, and a defined kill condition. Use it before buil...
Prioritize Your Conversion Test Backlog
Scores your list of ideas by potential impact, confidence in the evidence, and cost to build — then flags the ones that are scoring theater. Use it...
Run a Conversion Research Sprint
Builds a plan to gather evidence from analytics, session recordings, surveys, support tickets, and sales calls, then turns it into a ranked list of...
Decide Whether You Have Enough Traffic to A/B Test
Runs the sample-size and duration math before you build a test, and tells you honestly when your traffic can't support one — plus what to do instea...