content strategy
Prompts tagged with "content strategy"
Turn One Piece of Work Into a Week of Posts
Breaks a report, talk, launch, or long article into platform-native posts that each stand alone, rather than the same summary pasted everywhere. Us...
Build a Social Content Strategy Around Formats That Travel
Defines your content pillars and the repeatable post formats that earn saves and shares, rather than a calendar of one-off ideas. Use it when you'r...
Choose the Social Platforms Worth Your Time
Audits where you're posting against where your audience actually decides, and tells you which platforms to commit to and which to abandon. Use it w...
Audit and Prune Your Content Library
Sorts everything you've published into keep, update, merge, and remove — so a small set of strong pages replaces a large set of weak ones. Use it w...
Plan Internal Links Across Your Site
Maps which pages should link to which and why, directing authority toward the pages that matter and helping readers find the next thing. Use it aft...
Write a Content Brief a Writer Can Execute
Produces a brief with the intent, the angle, the structure, the sources, and the standard the piece must hit — so a writer doesn't have to guess an...
Find the Content Gaps Your Competitors Are Winning
Compares your coverage of a topic against competitors', separates the gaps worth closing from the ones that don't matter, and finds the angles nobo...
Analyze Search Intent Before You Write
Works out what someone searching a term actually wants, what format satisfies it, and whether it's worth targeting at all. Use it before writing, s...
Build a Topic Cluster Around a Core Subject
Turns one subject into a pillar page plus supporting articles that cover the topic completely and link together deliberately. Use it instead of pub...
Guides on content strategy
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Marketing Principles Reference Guide
This guide distills 15 battle-tested marketing principles from a marketer who built 8 companies to 8+ figures and invested $40M in market...
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