7 Step Savage Advertising System - Live Demo

        All right, instead of a sales pitch, I thought I'd just walk you through the sevenstep Savage advertising system. This is the exact system I put together for my own brands to help me build out and launch 50 ads per week. This is the most beginnerfriendly, zero brain involved process I've ever created. So, if you suck at selling and you don't know how to sell anything and barely know what you're doing, but have stuff you have to sell, this is the sevenstep process I created for you. Um, and I'm just going to break it down step by step. Let's rock and roll. So, I used this product as an example. Um, step one, we got to tell the the AI about our product and our story. So, I started off with this prompt. Um, I use Claude 4.5. It's the most powerful AI as of this writing for me. It's very simple. You paste in this prompt and then you paste in everything about the product. I'm just going to kind of uh do this as a fast example. So, there's a couple other prompts inside of here as well. the story extraction doc. This is if you have a story, a spokesperson, somebody who did something amazing that helped to create the product. You just paste this in and it'll answer. It puts a bunch of questions that helps me extract the story from anybody. So, you can take all of this information and save it in this area where we have our authority figures here. You kind of paste it in here. Depending if you need that or not, you can delete it. I like to have it. It's where I keep everything organized. So, that's the first step. The first step is paste that information about the product and then anything else that it really needs to know. Super easy. The mo the magic stuff really happens on step three and step four. So, I'm excited for that, but I'm going to show you the next step, which is finding the avatar. So, for any product, there are people who are ready to buy with don't need a whole lot of convincing. And then there's big whale markets that are cold traffic and maybe need a bit more convincing. I make it really simple. I paste this prompt in right here, the lowhanging fruit prompt, which I just recently combined to our 10x market prompt. So, this allows us, and this is one of the cool things about AI because now we can start to do kind of mass, very hyperpersonalized targeting with our ads to be able to really get something that really hits someone nail in the heart with the exact experience that they're going through. This would have taken a crapload of work to do beforehand, deep research. Now, AI has really enabled us to do this very quickly. I've got two prompts here. One is the um find people that are easy to sell. they're doing something very similar. Maybe they're already buying a product similar to yours and you're doing a small pivot to you. So, this is kind of a way where you could potentially get quote unquote fast money, you know, essentially of easy wins. Um, and this is where you find the avatar that represents 10 to 20 times more. Luckily, I'm able to I don't want to show you the prompt because I'm keeping it secret, but I'm able to copy the prompts from here. So, now it searched the internet. It searched Reddit. It searched around and found some lowhanging fruit stuff. Let's go ahead and break down what it's saying to me. And you do the same process with your own product. You're going to be you're going to be blown away by what it comes up with. So, it starts to look at people who are already spending money to solve this problem. It kind of has an idea of what the product is. I actually didn't even look at it. Um, but it's going down. You know, it's giving us some here's the frustrated users. This is what a little bit of what they're saying. But the real power comes when we get to the um the stage of the avatars because the avatars are where things really start to allow us to have hyper customizable ads for different people and allow you to really figure out who you're targeting. Targeting is a very big deal. You could target people don't have a lot of money, do have a lot of money, people who have different angles, bigger angles. Um a lot of times for me it still takes me up to 40 video ads to crack a winner. So that's why I created this process. I want to go through the amount of ideas faster so I can find that big winning campaign and it also supports the new Andraina updates who love this. So three lowhanging fruit people. First the coffee crasher, the caffeine crasher. These are people who built up a tolerance to coffee. They're already ritualized it. They're already spending a lot of money on coffee. That's a person. There's the aderall people. People who are don't like being on aderall medications. And there's the remote work struggler. It looks like this is like an attention focused product. they probably could have looked at it beforehand. Um, and then the big avatar is the foggy professional. These are people who work home part-time and uh they go to college and they believe they should be able to focus but they're not able to right then. So that's a pretty interesting for amount of people here. So what I like to do is I like to copy these. You know, I created a space under the product right here. So when you click into this, you can have it's called an avatar. You can basically, you know, paste in everything that you saved. So anytime you want to go back and write about a specific avatar, you can kind of paste it in here and you can create and you can go back to work on creating different variations. So this allows you to stay organized. The next step, and this is a thing I created 10 years ago back when I started making ads, which is the kindergarten simple prompt. Oh wait, I probably should have told it, hey, we want to pick an avatar. That's the next step. Moving a little fast here. I want to do this for the foggy professional. So let's work on the foggy professional. So, I'm going to say let's work on the foggy professional. I'm not even going to spell it very correctly. Now, what the kindergarten simple pitch prompt is, and it's super important, is if you think about Mass America, they're not the smartest people on the planet. We need to speak to them kindergarten simple in a way that a fourth grader could understand it. So, I created this process 10 years ago uh to be able to help me know whether or not what I'm saying makes sense to anybody or not. It's got to be real simple. So here's the product and this allows me to see it from a high level perspective because every sale is basically someone who has a problem makes them feel bad. There's a reason to that problem which is called the root cause of the problem. There's a solution to the root cause of the problem, the root solution. It's how it works/ ingredients/m modules of your course or whatever you're selling. And then there's the amazing benefits and the emotional benefits. So it's like sad here's how what you do to transform it and then happy. That's kind of the core idea. But to get someone to buy, if you imagine they're in a dark cave, they need to believe like the light in the tunnel, what you're showing them is a way that's actually going to be able to get out. They need to be able to see, you know, the the boards on the bridge where they can feel confident. They can walk out of the situation that they're in. So, let's see how we're able to do that. Let's see if this kind of lines up. So, this is the avatar. They're hardworking. They can't think straight. Here's the problem. They can't focus more than 20, 30 minutes without getting distracting. That's the core problem. And it's emotionally painful because they're working harder than harder than ever, but their brain is betraying them and they used to be sharp. So, it's kind of painful that way. That makes sense to me. But how are we going to fix it? I need to have a light in the tunnel I can believe in. Well, the root cause of the problem, what they think is their brain's exhausted. It never gets a break. It's burned out. Uh, coffee used to work. My brain is either worn out or missing something. And I built up a tolerance. That's kind of the root cause of the problem that they think is going on here. So, the root solution that they're saying is I need to actually feed my brain, not just stimulate it. Um, coffee works better. Uh, but there could be something better. Wait, lions mean doesn't work like caffeine at all. Doesn't force anything. Um, before I need to nourish my brain so it works better on their own. Before with coffee, they're trying to push their brain to work harder. With this new lion's mane, they are nourishing their brain so it works better. So, that kind of makes sense to me. That's kind of key differentiator there. I mean, I can understand that. I could buy that. Like, I need to nourish my brain to get it to work better. That sounds great. There's a simple step-by-step process. You take this, the mushrooms go to work by feeding your brain. Um, you produce something called the nerve growth factor, and after a few weeks, the fog starts to lift. They can hard to remember anything. That kind of makes sense to me, you know? So, you get the amazing benefits. I can think better. Then you get the emotional benefits. I feel like myself again. So when you're talking about your product, the kindergarten simple pitch is really important because this is where you really hone in the details cuz you this is like the brain of the sales pitch, the core sales pitch. Because if you feel like no, the root cause of the problem is something else or so this is the solution or these are how the root uh the the how it works pieces which is kind of like your modules or your ingredients. Having that dialed in is a key important point because some of the biggest mistakes that I've made in my advertising copyrightiting career is by messing up the root cause of the problem or thinking that I know what this is without studying from the experts or letting AI kind of tell me what it is. This is something that you I like to you have to make sure you get correct because this creates the belief and the believability that you have a way out of there. So once you have this done, we're about to start doing some magical stuff. The first thing I do, I copy paste this. I come into here and uh I paste it inside my kindergarten simple pitch piece. You can see I already have it right here. So I paste it in. So anytime I want to start writing to this avatar, I can paste into any AI and it's up to speed and I'm ready to start writing. So the next step is we are now about to generate some crazy ideas. This is a banger process right here. So, I paste in this prompt, which is the AI copywriter prompt, which kind of brings it up to speed on all of the coolest techniques that I've learned in my career on how I like to write copy, keeping it kindergarten simple. Don't be a yes man. Let's have a little bit of FTC compliance going on here. And this gets it ready to start writing. And then I paste in this banger prompt right here, which is the banger angle generator prompt. See, what I did here is I got this thing called the short form swipe file. My skill set has never been me being a genius copywriter. It's just that I spent 10,000 hours in spite tools over the last 10 years and I've created swipe files of things I want to reverse engineer. And I studied winning ads left and right. So, I took a lot of the angles from those winning ads and I created this pretty monster prompt here. And uh what it does is it takes the idea for the kindergarten simple pitch and it starts to break down a ton of different angles that could work really well. So three signs your brain fog isn't just stress. It kind of tells us who could be the messenger for this, who could be the spokesperson. And then it gives us these different ad ideas that are all based off of winning ideas. And like this is kind of what the hook would be. Five warning signs your brain's running on empty. Um signs you're not tired, your brain is starving. Hey, stop drinking coffee when you're tired. Here's why it's making things worse. Uh, people think brain fog is just part of getting older. It's completely false. So, these are like first sentence ideas. And we've got a lot of ideas here, which is pretty cool. It just keeps going keeps going on. I mean, there's a whole lot of stuff here. So, you can go through and go through all of this or um and kind of pick out your favorites or you can just do what I like to do, which is copy in the pick your 10 best prompts idea and AI will just look at these, look at the avatar and decide which one of these is the best prompt that we should use or the best angle that we should use. And it gives us some bullets on what a script could look like around that. I used to need four cups of coffee just to feel normal. I was asking my doctor about aderall. Then I found this. That's a pretty fascinating angle right there. So now we got a bunch of angle ideas. Let's move on to step four. You can see how easy this is. So with the different avatars that you create from step two and then all of these ideas for ad ideas, you can have like 30 script ideas really really fast using this product which processes which is why it's so powerful. So going into the fourth step which is creating winning scripts. You click this button right here and you go to the swipe file, the short form ad swipe file. The reason this is all beginner friendly cuz it's all copy and paste. But these are all massive ads that did, you know, for this example 86 million views. This is a rise ad 9 figure brand. >> This is what would happen if you drank one daily people in this brand. It's just a nice simple brand. You could have somebody make this for $35 if you have all the clips for whatever product that you're selling. And I've got all the scripts here broken down step by step. So with the angle matching prompt which comes up next, all we have to do is paste this in, copy paste, come to the short form ads, and just paste in the whole freaking document. And now what this is going to do is it's going to take the 10 best ideas that we had for video ideas. It's going to look at the 10 best scripts that we have in here and it's going to match them all together. Also inside of this, you get the VSSL Bible from 2023, which is a really amazing swipe file that they put together in 2023. Um, included in this. So, this is a bunch more other videos that you can also use from to swipe from. And also inside of this, you're going to copy this. You have your you can start your own personal swipe file here. So, you can start to, you know, have your own unique stuff that nobody else is doing, for example. Um, so now we get a bunch of script ideas. And the cool thing about Claude is it's ready to go. The 4.5 is absolutely phenomenal. Um, I like pasting in the copywriter prompt one more time just so that it like is up to speed again about all the copyrighting techniques cuz it kind of we just pasted in a lot of stuff so it like it uh it it I like to have a little more information. So now it goes off to the races starting to write, you know, script number one. Um, here's three signs your brain are running on empty. You need four cups of coffee to feel normal. You forget what you're about to say mids sentence. By 2 p.m. you're cooked. Can't focus on anything. A lot of people don't want to talk about this. Blah blah blah. I was dealing with it. It killed me. I tried doing everything. It didn't work. I started looking online and I started thinking. I came across this thing called a mushroom. A mushroom. What's his fat? It's been used. It helps support with nerve growth factor. So, it's taking a winning script and it's reverse engineering it. One that was absolutely huge. Here's the thing. Whenever when someone gets me tells me, "Hey, Peter, can you review my script? Can you take a look at what I'm doing?" I always answer the same exact thing. It's like, "Dude, what was the winning script that you rewrote?" Because I need to for me to review your script, I need to look at the winning script and judge how well you modeled the winning script. That's kind of my process because we're building off the backs of rich people. That's the process of the savage advertising system. It's easy stuff to get you ideas and scripts, but you build off the back of it and you are becoming successful. Um, potentially that's the process that I use. I don't know if you could be missing all your limbs and all your arms. I have no idea. I can't promise everything to everybody. So, now we have a script here that's pretty phenomenal. And let's go ahead and do the next one. Do the next one. This is a great amazing starting foundation for you cranking out proven scripts. While everyone else in the industry is saying, "Hey, Chad GBT, write me this." You're rewriting this banger. This is the This is what would happen one that we just looked at. This is the massive one that's 51 seconds long. This is what happened if you took lion's mane mushroom every day for 2 weeks. Day one, you don't feel very different. That's normal. It's not caffeine. It's feeding your brain something is missing. After week two, you notice little things. You're not leeching for the third cup of coffee. You're not zoning out. 2 p.m. crash. It's not really there. Day 14, the fog is lift. your feel clear and president is because it's supporting nerve growth factor that helps you build new brains. Boom. Try that today. Another banger script based off a winning campaign. So you can just go one after the another script after script to turn these things out. Here's what I like to do. I like to go in here. I just wrote a new script. Lion's mane. I'm going to paste in my script right here. I just did it. Here's the writer. I wrote this whole thing. Uh product editor. You've got a place to pick the guy who edits it, a spokesperson. You can paste in other information here about it. It's all organized. So, I can begin to take this and go, "Oh, I got all my scripts." You did 10 scripts, you put them all in here. Now, we're going to the film stage. So, let's go to the next stage really quick, the generate shot list. So, if you are the authority figure or you want to work with an authority figure, you don't have to do this because AI and most editors now can know how to make stuff with AI pretty easily. You can just paste in this prompt and this prompt will give you all of the B-roll that you need to be able to shoot these two scripts. I personally like to shoot 50 to 70 little shots for my products so that I have tons of stuff or if I'm hiring a UGC person, um, I pay them like a hundred bucks per script and then if I give them like three to five scripts, I'll ask if they can do the B-roll for free on top of that. And here's what we got. just turns out you need to get yourself pouring a cup of coffee, then a second one, then a third one, and you're looking tired, looking exhausted, you're zoning out, you're walking in a room, you're forgetting why 2 p.m. crash, you're blurry, you're this, you're that, you're that blah blah blah. It just gives you all the information you would need to go out. I just tell the person, "Hey, you don't have to go shoot it all, but here's a checklist for so you can get some ideas so we can just start turning this stuff out." Pretty easy. Um, now, if you want to get testimonials, this is basically everything shot right there. So once you take this, you send it off, it's in the filming place, you shoot it yourself, you give it to a spokesperson or you skip the process, you go straight to the editor, you're ready to ready, locked and loaded. I've also got a prompt here to help get testimonials from clients that have any of their cool stories or if you want to get the UGC footage, I've got a step-by-step prompt to help you hire somebody off backstage or whatever. So that's filming, editing. Step six, I show you exactly what I post on Upwork to get these things done for 35 bucks a video. You're going to send it to the editor. You're going to give them the scripts. You're going to send them the B-roll step by step. And they're going to be off to the races editing this thing for you. And then last but not least, we've got a naming convention. This is a little prompt that I created to help you organize and name your prompts because you're going to have lots of different um ads in here and you're going to be able to name them and organize them so you can kind of see what works. So, that's the process. You take this, it's in edited, you launch it on ads, you went live on ads. This is where you save all the information about all your products right here. So you can easily be organized. This is your own little dashboard. And then when it comes to your story or your customer story or any sort of stories, any sort of spokespeople, you paste it inside of here. This is where you keep track of your own stories and stuff like that. This is exactly my step-by-step system. And the last thing I want to show you is below this. This is where I organize all my systems and processes. Like if you want to hire somebody, I organize everything a little detailed below. So anything that doesn't fit in this process, you just kind of paste it in here so that anyone on your team knows how to do stuff step by step and walk through the whole process. So this is the Savage advertising system. If you ask me, it takes no brain to sell anything these days. And the key to success with video sales letters is you have to swing 40 times, 40, 50 times to really find a winner because you wouldn't expect the different angles that's going to work. It's just what it takes. That's what I think. It's the 40th variation that turns that cranks. I've been saying it all along this for the last 10 years. That's been my experience. And uh this is a process to make it really easy for you to just potentially dominate your market and be ahead of the curve of everybody else and dig down deep one rabbit hole and uh enable you to find the winning angles that's going to allow you to be profitable on ads and ultimately create the dopest life you could ever imagine. That's the whole point of this whole thing. So, welcome to the Savage Advertising System. Click the button below. Sign up today. Um there's no really urgency here. here. I guess the only urgency is that this space is moving at lightning speed and your competitors are jumping on this and if you're slow to produce ads, you're going to be hurting and now is a really good time to get on top of this skill set. So, done for you process. Jump in today. My name is Peter Kell, founder of the Savage Advertising System. May all of your wildest dreams come true and may now may you now begin the greatest win streak of your life. Thank you, Jesus. See you later.