7 Traits Of Irresistible Offers: How To Create Offers That People Want To Buy

          You see, one of the most important things I've learnt in my business is to make an offer they can't refuse. See, price is only an issue in the absence of value. One of the things that you got to do, you got to let people know. They can't say no to your offer. Well, in my case, if they say no to my offer, they know what's going to happen. Send one of my guys to their house with a baseball bat teach them a lesson what it means to say no to Don Corleone. Always remember when a consumer is making a buying decision, they've got a mental scale in their minds. Do I want to buy this or do I not want to buy this? It's price versus value, price versus value. If the value is great enough, they have no problem paying their price. But price is always going to be an issue if you don't offer enough value. So today I'm going to teach you the seven traits of an irresistible offer. Trait number one, it has to be easy to understand. You don't want your offer to be very confusing. Oh, you get this, you get this and you get that a bunch of stuff it's very, very confusing. It's usually a single idea. One single simple idea that consumer would understand. Let me give an example. If I was to ask you, okay, give me 50 bucks. You're like, why should I give you 50 bucks? Oh, because I'm a nice person, I make videos, I teach you, you get value, give me 50 bucks. I don't get it. I'm not going to give you $50 it's very confusing, its a lot of different things. But if I was to say to you that give me $50 …
          

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