How to Use FEAR as your SECRET WEAPON and get RICH

        if you don't listen to what I'm going to say in this video you're going to fail at life people are going to laugh at you in the streets when you turn a corner a very ugly man is going to slap you across the face spank you in public put a sign around your neck that says loser and tell you to get lost I'm kidding of course but what I'm talking about here is fear and fear is a problem that holds so many people back from their potential in business and in life I started out of fear which is what a lot of success people start from and then later on when they're successful pretend that that never happened most success stories that you hear about on YouTube people pretend that everything was Rosy and then it got better and then it got better and it was a fairy tale from start to finish and they don't tell you about their insecurities they don't tell you about the dark secrets of motivation that kept them pushing through the hard times and so you don't have the same Playbook that they had and so when you don't succeed like they succeed you get very frustrated but if you're playing a game of checkers and you're trying to play chess the rules of Chess you're going to lose 100% of the time so let's break it down and let's talk about it the hardest part about building a business online is at first you will work incredibly hard for very little if you go and drive Uber you're guaranteed to make money not enough but it's predictable easy money you can kind of set your own hour so you feel like you're in business for yourself but you're not cuz it's predictable I don't have to get a customer I don't have to handle the money directly it just comes in and out and so therefore it's highly predictable and guess what the more predictable the revenue is the less Revenue you get so people will trade Independence in for predictability what's scary about starting a business is it's very unpredictable at first you will likely work hundreds of hours and not make a single dollar so society says and teaches you when you teach yourself that I work and I make money as a result of me working if I show up and put an hour in somebody's going to pay me money for that hour and that's great if you're an employee that is a joke if you're starting in business if you work your first 100 hours in business and get paid a single Cent I will be shocked because that is not typically how it goes your first 100 hours the reason you don't get paid is because you're not worth it you're not even worth a penny yet you're learning along the way and that's more valuable than any money you can make but it's very scary at first because who wants to be the idiot that works and doesn't get paid worse yet who wants to be the idiot that pays to work and I've been there and any successful person I know who started from scratch first generation wealthy literally paid to work so you feel like a and it's is tough CU you're going to feel alienated from that so that's going to also be very scary you're going to work and you're going to put a lot of time in and probably get nothing out and that's also very scary and then when you do succeed you work really hard to only get a small win so you're going to think you're stupid because you're trying to hit big wings and you're striking out so what happens is you get more and more desperate this is most people's experience at least and you get more and more desperate and you keep resetting the goals resetting the goals till you get down to something so ridiculously small that you finally succeed because you run out of all the other ways to fail so you try to make a million dollars and it doesn't work you try to make $100,000 and it doesn't work you try to make $10,000 and it doesn't work you try to make $1,000 and it doesn't work and then you say can I make $10 and it works and here's the beauty of this if you can get to that point because then the question becomes can I do it twice can I do it three times can I do it in the same amount of time that I did it once can I do it 10 times so my first success in the business came when I got very desperate and I sold a $4 ebook not a $5,000 High ticket product not a $1,000 course not even a $100 training program a $ program it was so ridiculously small that people are like okay it probably won't work but I'll give you money anyway it was embarrassing because all these marketers teach you oh value yourself for what you're worth and put it out there and you know fake it till you make it and they they try to make you feel like you're stupid for selling really really cheap stuff but when you're starting off any sale is going to be successful for you and then you trade it up so I was able to sell something that I could sell a thousand of just as easily as I could sell one of so when I crossed that threshold of selling one then I knew I could sell it for a th000 once you get over your own fears it's easy to help other people get over their fears as well so I teach a lot of celles people how to sell better and the difference between good salese and bad salese is good salese will bring up people's fears right in front of them and they will address them right on the spot but if you haven't gotten over your own fears yet you will never be able to help other people get over their fears as well so we want to start with our own fears so here's the best exercise you can do if you're starting off in this business and you're trying to make money write down every fear that you have big and small in a piece of paper and then acknowledge each of these fears as a limitation that's stopping you from moving forward and then make a plan on how you're going to deal with this so if you're afraid of asking somebody for a lot of money start with asking them for a small amount of money and then keep increasing it along the way if you're afraid to go out there and charge your work start free and then have the person pay you based on the result knowing you're going to get taken advantage of N9 out of 10 times but what you will do is you will diminish these fears along the way and then through experience and through competency and through frustration of undercharging getting taken advantage of the frustration of staying small when you know you could be big that will Propel you to success more so than motivation ever will so I'll end it like this so you can really understand this there's a study psychologically that's been done to try to quantifying gain vers loss and the study kind of goes like like this if you wake up in the morning and you lose $100 out of your wallet how much money would you have to find on the ground to get back to your base level of Happiness so you wake up in the morning you feel good say a s out of 10 you lose $500 from your wallet you're now at a 2 of 10 how do you get back up to a 7 out of 10 how much money do you need to find on the ground and it's not one for one it's like if I find $500 on the ground I'm back to my base level of Happiness it's not two to one if I find $1,000 on the ground now I'm back to my base level of Happiness it's between 5 to 10 to1 the gain needed to replace the Lost experienced so the gain of being a millionaire and the gain of flying private and you know being on a Sardinian Island like I'm on right now like all of that's cool and motivating but the pain motivation is 10 50 100 times stronger right now it's motivating you in the rock way the fear of losing is so scary you don't even try but if we can take fear and use it to propel us the fear of staying small the fear of not addressing this issue where it will take you in 10 years and writing it out plain and then using that to your advantage one of the most powerful ways that you can succeed in this business it won't sound good on a quote on Instagram it won't make a great speech later on if you write it in the biography people will be like o that's gross but that's how the sausage gets made that's how the money gets made you take the fear and you use the motivation to move and push you in the direction of success instead of using the advantage to pull you in that direction we take the winds along the way and we enjoy the happiness but we get pushed by the fear of not succeeding and that's the greatest motivation of all it's not the greatest pep talk of all but that's how real people make real money