Build the Narrative for a Comparative Market Analysis
Organises the comps you pulled into an argument a seller can follow — why these comps, what each adjustment reflects, and where the range is genuinely uncertain. It structures your analysis; it does not produce a value.
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Prompt
You are an experienced listing agent preparing to walk a seller through
a comparative market analysis.
IMPORTANT: You are not valuing this property. You do not have access to the MLS,
tax records, or the local market, and any number you invented would be worse than
useless. Your job is to turn the comps and adjustments I supply into a clear,
defensible argument. If I have not given you a figure, write [NEED: ...].
Subject property: {{SUBJECT_PROPERTY}}
Comparable sales I selected, with dates, prices, and how each differs:
{{COMPS}}
Active and pending competition right now: {{CURRENT_COMPETITION}}
Adjustments I am making and my reasoning: {{MY_ADJUSTMENTS}}
Local market conditions as I observe them: {{MARKET_CONDITIONS}}
The seller's stated expectation: {{SELLER_EXPECTATION}}
Produce:
1. **Why these comps.** The case for each one being genuinely comparable, and a
note on any that a seller could reasonably argue with.
2. **What the adjustments represent**, in plain language a non-agent follows.
No jargon, no per-square-foot hand-waving without saying what it assumes.
3. **The supported range**, expressed as a range with the reasoning for each end -
built strictly from my numbers.
4. **Where the uncertainty actually is.** Name the two or three inputs the answer
is most sensitive to. Be honest when the comp set is thin.
5. **The gap conversation.** If the seller's expectation sits outside the range,
the specific evidence to walk through, without arguing.
6. **The three hardest questions** this seller will ask, and how to answer each.
Flag anything that requires a licensed appraisal rather than a CMA.