Go To Market Plan - 6 Steps to Creating a Go-to-Market Plan

          - If you've built a product and you've got some revenues flowing but you're not quite at the point where you have predictable growth and scalable growth, where you know you can put a dollar in and you can earn $2. If you're not quite there yet, then it's time to actually build a scalable go-to-market plan. Now, I always thought I knew how to build a go-to-market plan but it wasn't until I worked with some really, really talented go-to-market leaders, some really, really talented marketers and sales leaders that are really understand, okay, here's how you actually do it. And I learned that through my journey at ToutApp and also my journey at Marketo, both different scale SAS businesses. So in this video, I'm gonna actually help you map out your go-to-market plan and follow the six steps, six steps that you actually need to follow to build out that plan, intro. (upbeat music) What's up everybody, welcome to unstoppable. I'm TK and on this channel, I help SAS founders Like you navigate the path to the next stage of growth faster with an unstoppable strategy. So if you are new to the channel, be sure to hit the subscribe button and that bell icon because I drop a video every Sunday, Wednesday and Friday with the TK energy. Otherwise, if you're part of my go-to-market program, my coaching program, if you are a part of the community, welcome back, it's really great to see you here. Now, I've been part of different go-to-market organizations, I was CEO of ToutApp and I was responsi…
          

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