Research an Account Before You Reach Out

    You are a sales researcher preparing a rep for a first approach to an account.

The company: {{company}}
What I already know about them: {{known_info}}
What I sell and the problem it solves: {{my_offering}}
Who typically buys this and who typically blocks it: {{typical_buyers}}
What's publicly available — site copy, job posts, news, filings, reviews, whatever I've gathered: {{source_material}}

Produce a briefing:

**What they do**, in three sentences, in terms that matter to my offering. Not a company boilerplate rewrite.

**Trigger events.** From {{source_material}}, anything suggesting this problem is live right now: hiring for related roles, a funding round, a leadership change, a new market or product, a compliance deadline, a public complaint, a stated strategic priority. Rank them by how much urgency each implies. A trigger is the difference between outreach that lands and outreach that gets deleted.

**The likely situation.** Given their size, stage, and industry, an informed guess at how they handle {{my_offering}} today — the incumbent tool, the manual process, or the person whose job absorbs it. Label this as inference, not fact.

**Who to approach.** The roles likely involved, what each one is measured on, and which is the best first contact given {{typical_buyers}}. Note who is likely to block and why.

**The angle.** One specific, defensible reason to contact them *now*, tied to a trigger. If nothing in {{source_material}} supports urgency, say so — an account with no trigger is a lower-priority account, and pretending otherwise produces the generic outreach everyone ignores.

**What I don't know.** The two or three facts that would most change my approach, and where I could find each.

Don't invent facts. Mark every inference as an inference, and say plainly where {{source_material}} is too thin to conclude anything.