Vinh Giang

Vinh Giang teaches storytelling and spoken communication, and has run workshops on it for over a decade. His work pushes back on two beliefs he sees stopping people before they start: that good stories require extraordinary experiences, and that storytelling is a trait you either have or don't. His counter is that a story's power comes from perspective and framing rather than from the events in it, which makes ordinary moments more usable than dramatic ones, not less.

He reduces the craft to a small number of ingredients and demonstrates them live rather than describing them, and he is unusually willing to say where storytelling is the wrong tool — the situations where it gets in the way of being understood.

He cites the Stanford finding that students who turned facts into a story recalled 93% of them against 13% for those who did not.