The Backstory on Marketing & AI

The Backstory on Marketing & AI podcast explores the interplay between artificial intelligence and marketing through conversations with industry leaders and AI experts. The channel states it covers current AI trends, innovative applications for brand presence, and actionable strategies for creating value.

Recent episodes discuss AI's role in transforming retail merchandising, customer personalization, and hyper-personalization in modern marketing. Topics include AI agents, behavioral intelligence, AI-powered PR, and the challenges of implementing AI marketing strategies effectively.