Steve Lyman

Steve Lyman posts a running daily record of his own sales work, numbered by day: two deals closed, one deal closed, three days with no sales at all. The format is almost the entire point. Sales content is overwhelmingly built from good days, and a log that publishes the empty ones gives a far more accurate picture of what the work involves day to day.

The record also captures the strategic decisions as they happen rather than in hindsight — including shifting into final expense insurance and the results that followed immediately after.

The channel is small and the entries are short, but as a continuous unedited account of a sales role it is a different kind of source from the training material that surrounds it. He runs The Sales Syndicate community.