Porter Metrics

Porter Metrics creates Google Looker Studio and Google Sheets tutorials focused on building better dashboards, reports, and data storytelling. The channel states it helps users create better client reports, present data appealingly, and solve everyday Google Data Studio challenges through practical business intelligence approaches.

Recent content covers integrating AI tools like Claude with platforms including Meta Ads, Google Ads, TikTok Ads, and Google Search Console to build marketing dashboards and automate advertising workflows. Tutorials include creating live dashboards for Instagram, LinkedIn, and Google Analytics without requiring Power BI, as well as generating Meta ads using AI combinations like Claude with Higgsfield or Remotion.