Michelle Kop

Michelle Kop is a Google Ads expert and founder of Level 28 Media, a micro-agency focused on lead generation campaigns. The channel provides tutorials on Google Ads strategies, conversion tracking, responsive search ads, and integration with platforms like GoHighLevel AI Studio for landing pages and dashboards.

Recent videos cover practical topics such as identifying negative keywords, handling account security issues, disabling automated assets, and updates like Local Service Ads moving into Google Ads. The channel states it aims to help viewers improve campaign performance with updated strategies and best practices.