Julian Cole

Julian Cole teaches advertising strategy, drawing on his experience working with brands such as Apple, Uber, Disney, and Facebook. The channel breaks down the strategy behind advertising campaigns and provides tools for writing effective creative briefs. He also runs the Strategy Finishing School, which offers further education in this field.

His recent videos focus on practical communication skills and strategic thinking in professional settings, covering topics like managing emotions at work, navigating office politics, and critiquing common industry practices such as rebranding and the use of brand guidelines. The channel also features discussions on creative strategy, branding, and AI strategy with industry peers.