Jason Hennessey

Jason Hennessey is an entrepreneur and SEO expert who has been reverse-engineering the Google algorithm since 2001. He focuses on search marketing, local SEO, Google Business Profile optimization, and keyword strategy, with a particular emphasis on the legal industry. The channel provides guidance on blogging for law firms, recovering lost Google reviews, and using schema markup for local search.

Hennessey is the founder and CEO of Hennessey Digital, an SEO agency for law firms that is part of the Herringbone platform. The channel states that he scaled an SEO agency and authored a book on law firm SEO. Content covers topics such as Google Ads versus SEO, fixing common SEO mistakes, and LinkedIn strategies for client acquisition.