Frank Kern

Frank Kern's channel is built around using AI to get customers, delivered mainly as tutorials: AI copywriting, social and content marketing, and email. The framing is commercial throughout, which distinguishes it from tooling coverage that never reaches an application.

His analysis of the industry is the more provocative half. He argues the funnel as a construct is finished, that AI is a permanent rather than a partial replacement for much agency work, and that most AI agencies fail for a structural reason rather than an execution one.

That scepticism sits alongside the tutorials rather than against them — the argument being that the tooling works and the businesses built on top of it mostly do not. Around 67,000 subscribers.